Social media is a great way to market your business! You can use LinkedIn, Facebook, Twitter, Yelp, and a whole host of other social media platforms. So how do you manage it all? Hopefully you've found some resources to help in this arena. If you've been going it alone and have held on, then props… Continue reading Social Media Management
Have you ever been on a site where, when reading it, you knew the writer was "stuffing" keywords into the content? "Keywords" and "search terms" are used synonymously here. These are the words or terms individuals use in a search engine to find resources. The relevant results are found by the search engine and displayed… Continue reading Keywords, Search Terms, SEO. . . Oh My!
Many websites are drab and have practically nothing visually appealing. There may be a picture of the cityscape on their homepage; however, if they blog, they may not provide any photographs for each blog. It truly is a shame, this is an inexpensive and quick way to add some aesthetics to your website, your newsletter,… Continue reading Photos for Posts
Last month we discussed how a newsletter can be used to raise awareness, build partnerships, reiterate your expertise, and ensure everyone knows how to contact you. So, how do you pull all of that off? Here are 4 things to include in your newsletter for effectiveness. 1. Provide Value with Tutorials or How-Tos Everyone loves… Continue reading 4 Things to Include in Your Newsletter
Have you been thinking of jumping to a newsletter? Hopefully no replacing your blog with a newsletter, but adding a newsletter to the mix? We think this is a great idea! A quarterly newsletter, even a semi-annual newsletter, can have a huge impact on your community. A newsletter can cover a lot of information in… Continue reading Consider a Newsletter